{"id":19360,"date":"2019-10-28T08:36:18","date_gmt":"2019-10-28T07:36:18","guid":{"rendered":"https:\/\/jetline.pl\/trends-in-dooh\/"},"modified":"2019-10-28T08:36:18","modified_gmt":"2019-10-28T07:36:18","slug":"trends-in-dooh","status":"publish","type":"post","link":"https:\/\/jetline.pl\/en\/trends-in-dooh\/","title":{"rendered":"Trends in DOOH"},"content":{"rendered":"

\"\"DOOH campaigns are becoming increasingly popular. They are gaining many supporters among entrepreneurs looking for unconventional ways to reach potential customers. Digital Out-Of-Home messages are appreciated not only by advertisers but also by audiences, thanks to the new techniques and trends used within their scope. <\/p>\n

Message tailored<\/strong> to the recipient's situation<\/strong>
\nNo other form of advertising offers such unique possibilities as DOOH. One of them is tailoring the message to the recipient and the unique situation they are in at a given moment. Examples include messages displayed on screens located, among others, in busy city areas, full of pedestrians, strollers, and tourists. This is an excellent opportunity to reach audiences with a message during peak hours. <\/p>\n

Properly prepared material will not only attract the attention of potential customers but also provide an opportunity for them to actually use the promoted services.<\/p>\n

Precise message tailoring<\/strong><\/p>\n

DOOH is an excellent tool for creating advertisements fully tailored to audiences. The right combination of public space, situation, audience type, interactivity, location, and many other factors gives the advertiser a much greater chance than with other forms of communication to attract attention and gain the interest of a potential client. <\/p>\n

Building long-term relationships with potential recipients. Digital OOH can be used not only as a tool to present a company and its offer. It is also \u2013 in line with current trends \u2013 an excellent form of communication and relationship building with the recipient. For this purpose, it is worth using, among others, QR codes and social media. Thanks to them, we will certainly encourage the recipient to interact and get to know our business better in an unobtrusive way. <\/p>\n

Digital out of home is an excellent solution for companies and organizations operating in various industries. The constantly growing possibilities of using this tool allow for quick reactions to, among others, social moods or specific situations. As a result, this provides the opportunity to conduct effective campaigns. <\/p>\n

Discover the possibilities of MORE screens <\/a><\/p>\n

View our portfolio<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

DOOH campaigns are becoming increasingly popular. They are gaining many...<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[614,602],"tags":[],"class_list":["post-19360","post","type-post","status-publish","format-standard","hentry","category-dooh-en","category-inspirations"],"acf":[],"yoast_head":"\nTrends in DOOH - Jet Line<\/title>\n<meta name=\"description\" content=\"DOOH is an excellent advertising tool \u2013 fully tailored to audiences, thanks to new techniques and trends.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jetline.pl\/en\/trends-in-dooh\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Trends in DOOH - Jet Line\" \/>\n<meta property=\"og:description\" content=\"DOOH is an excellent advertising tool \u2013 fully tailored to audiences, thanks to new techniques and trends.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/jetline.pl\/en\/trends-in-dooh\/\" \/>\n<meta property=\"og:site_name\" content=\"Jet Line\" \/>\n<meta property=\"article:published_time\" content=\"2019-10-28T07:36:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/jetline.pl\/wp-content\/uploads\/2019\/10\/artykul_1_trendy.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1151\" \/>\n\t<meta property=\"og:image:height\" content=\"1758\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"jetline-seo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"jetline-seo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/jetline.pl\\\/en\\\/trends-in-dooh\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/jetline.pl\\\/en\\\/trends-in-dooh\\\/\"},\"author\":{\"name\":\"jetline-seo\",\"@id\":\"https:\\\/\\\/jetline.pl\\\/en\\\/#\\\/schema\\\/person\\\/9fc6f585e340ae398cabb382ea6c0ccc\"},\"headline\":\"Trends in DOOH\",\"datePublished\":\"2019-10-28T07:36:18+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/jetline.pl\\\/en\\\/trends-in-dooh\\\/\"},\"wordCount\":333,\"publisher\":{\"@id\":\"https:\\\/\\\/jetline.pl\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/jetline.pl\\\/en\\\/trends-in-dooh\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/jetline.pl\\\/wp-content\\\/uploads\\\/2019\\\/10\\\/artyku%C5%82_1_trendy-196x300.jpg\",\"articleSection\":[\"DOOH\",\"Inspirations\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/jetline.pl\\\/en\\\/trends-in-dooh\\\/\",\"url\":\"https:\\\/\\\/jetline.pl\\\/en\\\/trends-in-dooh\\\/\",\"name\":\"Trends in DOOH - 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