Ania Augustynowicz on Digital out of Home Screens.
Graphics and illustration are the everyday reality for Ania Augustynowicz - Akardas (Augustynka). Her work is multidisciplinary and entirely created digitally. Digital Out Of Home screens are thus a natural place to present her work in public spaces. We're showcasing Ania's work on our screens in the MORE network and MyLED platform across 8 major cities in Poland.
Augustynka is an artist and model. She has been building her personal brand for many years and has many interesting and original works to her credit. Her creativity has been recognized by major global brands and magazines, including Vogue, Gucci, Elle, Celine, Estee Lauder, H, Converse, and Adidas. Augustynka's unique, multidisciplinary creative process produces eye-catching modern artworks.
Ania combines various techniques, styles, and media. This requires not only artistic skills and creativity but also knowledge of composition principles, typography, color theory, visual communication, and... marketing. Her works stand out with their high level of aesthetics, attention to detail, and beautiful floral motifs.
Now they adorn the streets of eight major cities in Poland: Katowice and cities of the Upper Silesian conurbation, Krakow, Lodz, Poznan, Szczecin, Tri-City, Warsaw, and Wroclaw.
Digital out of Home: how to Effectively Reach your Audience?
DOOH is a form of communication, including outdoor advertising, that uses digital screens to convey inspiration and advertising content in public spaces. This form of advertising offers many opportunities to reach audiences in creative and effective ways. It allows for building relationships and increasing engagement also on the Internet.
Digital Out Of Home screens provide great flexibility in content creation. Various formats can be used to create content, such as video, animations, graphics, or text. This allows for the creation of unique and memorable campaigns.
DOOH is a solution for those looking for innovative and effective ways of visual communication. If you want to learn more about how to use this form of advertising in your marketing strategy, contact us!
When imagination crosses boundaries and doesn't fit within frames, you need MORE!
See MORE inspiration from Jet Line