OOH Motorway
advertising billboards largest 12×4 m network
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PRODUCT
PRODUCT
The largest 12×4 m network in Poland. The largest format of classic outdoor advertising. Carefully selected locations in areas with the highest traffic volume.
MOTORWAY
IN NUMBERS
IN NUMBERS
Throughout Poland. In a uniform format. Large, visible, effective. The only communication tool in public space organized this way in Poland.
Vinyl, paper, or maybe a cut out to go with it?
Vinyl, paper, or maybe a cut out to go with it?
380
locations
27
cities
100%
effectiveness
on routes
The Motorway 12×4 m Network is the only systematic structure along highways and expressways
Messages displayed on them are addressed to road users traveling between major cities or moving along key routes in cities.
highly visible
Large surfaces, with a long approach, often on a road curve
We very carefully select Motorway locations. The goal is to make contact with the advertisement as long and undisturbed as possible.
locations
Billboard locations are selected based on traffic volume studies.
We know the number of vehicles whose drivers and passengers come into contact with the advertisement on the boards each day.
reach
Motorway 12×4 m creates nationwide or profiled reach
– which means that campaigns can be targeted to residents of selected provinces or regions.
Mercedes
Campaign 2018
Honda Miimo
Campaign 2023
Husqvarna
Campaign 2022
Get inspired.
Inspirations
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