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Advertising on Wheels: Half in Jest, Half Serious
There's a place in the mountains I love to return to. I've been going back there for almost thirty years now. At the beginning of my journeys in that direction, I noticed a small advertisement, which made a lasting impression on me. The ad was small, perhaps 1m², but placed in such a way that everyone saw it, and the most interesting part was the slogan: FUNERALS ON INSTALLMENTS.
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