On my way home yesterday, I noticed a sad-looking election banner hanging on power poles.
Nothing unusual, it's always been like this: posters on plywood attached to lampposts, posters taped to trees, covered road barriers and bus stops.... In short, a terrible mess. But should it really be this way?

Lately, there's been a lot of talk about the landscape law and caring for public spaces – it's a very trendy topic in political debates and frequently brought up by politicians.
It's just a shame that it all doesn't add up.

I go out on the street and see an election poster hung on a viaduct.
We know that Warsaw's road authority would never give such permission to any advertising company.
So is it about some being more equal than others, or is it about politicians breaking the law with impunity?
In this case, it's not just about breaking the law or acting above the rules that apply to others.
It's also about a lack of aesthetics – a hanging, poorly stretched piece of vinyl isn't pretty; add to that the waste of money – no one will read 3cm-high letters from 20m away, and the creation of road hazards – a few plastic strips won't withstand strong winds.

Let me ask you a riddle, where do these quotes come from:
'Landscape Act: advertisements must not be eyesores'; 'what can be done to prevent Polish landscape from being carelessly littered and defaced, and instead be respected and become an element of order we all want to live in'; 'Local governments will get weapons to fight advertising chaos...' etc.

Of course, I'm interested in outdoor advertising remaining a part of our reality.
Politicians also perfectly understand that outdoor advertising is effective and without it, there's no chance of major electoral success.
All the more reason why advertising campaigns during elections should be conducted
thoughtfully.
I'm left hoping there are politicians who truly understand this and whose words match their actions.