Autor/ka:
Marcin Maszewski

Advertising on Wheels: Half in Jest, Half Serious

There's a place in the mountains I love to return to. I've been going back there for almost thirty years now.
At the beginning of my journeys in that direction, I noticed a small advertisement,
which made a lasting impression on me.
The ad was small, perhaps 1m², but placed in such a way that everyone saw it,
and the most interesting part was the slogan: FUNERALS ON INSTALLMENTS.

Driving, I tried to imagine how that was possible, I considered various scenarios, but I won't delve into that topic. That advertisement, seen in my youth, made me realize a universally known truth: a bricklayer builds houses, a tailor sews clothes... And advertising must be handled by an advertising specialist. If things start to go differently, it usually doesn't look professional, it's often funny, but worst of all - it stops being safe. With this thought in mind, I decided to share observations from not so long ago. These observations concern advertising on wheels, or rather, the lack of limits to human imagination ;).

The first example is advertising on vehicles, which usually only operate on training grounds,
their prime, however, eventually ends, and probably that's why - why shouldn't it end up as almost mobile advertising?

And can advertising on wheels be combined with a workplace? Of course! Here's an example:
And how can advertising be combined with cultural heritage (automotive, of course)?
That's not a problem either:
Ingenuity also applies to methods of securing advertising; the methods vary, a wheel clamp is standard, but any advertisement can be tied, welded, or chained to the ground.
If anyone didn't know what can happen when advertising is poorly secured, this is what can happen:
Just to be clear - that last advertisement was attached, but the chain was too short...
And what can be done when our car – pardon: advertising medium – completely falls apart and even the most lenient gentleman at the Vehicle Inspection Station won't stamp it for us?
It's simple – you have to push the scrap onto the client.
However, if we wanted to focus on quality, an idea would also emerge....

Besides, who said advertising has to be in one piece?
Sometimes it's better not to boast about political affiliations.

We also include advertising on two wheels:

This story about the variety of advertising media and the ingenuity of entrepreneurs can be continued
until the grave.
Sure, everyone faces that.
Hopefully, the funeral won't have to be on installments.