But I know I won't buy it – not because it's cheap; I have absolutely nothing against cheap things.

I won't buy it because I know that for 8.99, it's impossible to make good sausage.

Meanwhile, in our country, price is the primary selection criterion. The public procurement law and public tenders cause significant damage in this regard. The effects are immediate: we're building highways cheaply, hurray!!!, they'll be ready for the EURO - hurray!!! – except they are neither built yet nor cheap after summing up the construction costs.

This plague also affects outdoor advertising.
I emphasize – of course, there's nothing wrong with someone wanting to pay as little as possible for an advertising medium. But economics has its rules; everything costs: obtaining permits to set up the medium, ground lease, bringing in electricity, construction of the structure, its repairs and maintenance, poster placement, electricity for poster illumination, poster crew, etc.

The effects are immediate – someone who buys too cheaply must expect that the seller saved on something.

Maybe they hired a cheaper poster crew, maybe they won't pay for electricity, won't do repairs – the exposure will be on a rusty structure, other advertisements will obscure the billboard, etc.

Examples:

- large retail chain campaign in December 2013 – no medium is illuminated,

- billboard in a town near Poznań – exposure for a large company has been ongoing for over 7 years, but the problem is that for about 5 years, the billboard has been obscured by screens and is completely invisible from the road,

- a huge movie hit 5 months after its premiere - sad remnants of the big hit are hanging on the billboard…

Of course, I'm not trying to write who sold and who bought, but to answer the question: did we really want to serve sausage for 8.99 zlotys at a lavish dinner?