News from Jet Line - Page 37 of 40

News from Jet Line.

OOH in Poland

Data:

2014-03-12

Autor/ka:

Michał Ciundziewicki

Outdoor Advertising Spending Increased by 4.2% in 2013 Compared to 2012!

Where? Not here... Here it dropped by 14%. OAAA, which is the equivalent of our IGRZ (Chamber of Commerce for Outdoor Advertising), has just announced the sales value of the American outdoor advertising market. In 2013, sales reached $6.9 billion, which is over 21 billion PLN. For comparison, IGRZ reports that the size of the OOH industry sales in Poland closed in 2013 with an amount of over 483 million PLN. It seems that our market is 43 times smaller than the American one.

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OOH in Poland